Top-Level Domain Economics0.06x - 0.14x relative to .com baseline
.dev Domain Valuation & Pricing Guide (2026)
Operated by Google Registry and included on the Chrome HSTS preload list (requiring HTTPS by default on every connection), .dev has become the premier namespace for developer tooling, API documentation portals, and software engineering ecosystems.
Registry Entity
Charleston Road Registry (Google Registry)
Carrying Cost
$12 - $20/year
Trust Index
88 / 100
Baseline Multiple
0.06x
⚡ Appraise a .dev Domain Instantly14.8M+ Sales Comps Ready
e.g. try insurance.com, voice.com, or your own domain
📐.dev Econometric Pricing Principles
- ✓Single-word programming verbs and CLI tools (e.g., Deploy.dev, Build.dev, Test.dev) command $10,000 to $75,000.
- ✓Always audit renewal rates before acquiring a .dev domain—Google Registry assigns recurring 4-figure annual renewals to many short dictionary words.
Record .dev Comparable Sales
Benchmark transactions verified through public filings and Escrow.com
Extension FAQ
.dev Frequently Asked Questions
Q:Why do all .dev domains require SSL/HTTPS?
Google Registry added the entire .dev top-level zone to the HSTS preload list, forcing modern browsers to connect exclusively over encrypted HTTPS.
Q:How do Google Registry premium renewals affect .dev valuation?
High annual registry renewal fees ($500+/yr) compress wholesale investor liquidity because holding costs eat into portfolio ROI. Standard-renewal .dev domains (~$14/yr) command a much higher investor multiple.